Brand Image Building and Packaging

Ecofresh

Brand Image Building and Packaging

Eco Fresh, the brand face of Samruddhi Group, promotes organic food - mainly Milk products, Honey and Pulses.

The aim of this specific project was the creation of a visual identity which reflects purity and freshness. After evolving a strong logo for the brand, we used illustrations and graphics to create storyboard-like plates that explain the entire process of organic food cultivation, and represent the healthy rural lifestyle. These added value to panels, posters, outdoor branding & the website.


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