Founded in 2016, Vendekin started by building a simple mobile payment system for vending machines. However, it has now pioneered the digitization and democratization of vending with its patented disruptive technology for unmanned automated vending machines, micro markets and self-service kiosks.
Social Media Marketing | Website Management | Lead Generation | Search Engine Optimization
ApproAch
Interics Designs adopted a strategic and holistic approach to improve Vendekin's digital presence. We begin by gaining a deep understanding of Vendekin's brand identity, core values, target audience, and business objectives. This foundational knowledge helped us align our digital strategy with Vendekin's overall vision and goals.
We developed a digital strategy that encompassed elements such as website optimization, social media management, content marketing, and search engine optimization (SEO). We constantly optimize Vendekin's website to enhance user experience, improve its visibility, and drive conversions.
Our creative team also took it into their hands to create and deliver engaging creatives for Vendekin, encompassing content creation, posting schedules, engagement strategies, and performance analysis. Our creatives increase brand awareness, foster customer engagement, and generate leads.
SOLUTION AREAS
We employed a strategic and holistic approach to enhance Vendekin's digital presence by meticulously analyzing its brand identity, core values, target audience, and business objectives. We optimized Vendekin's website to enhance user experience, ensuring effective communication of offerings and seamless interactions. While managing social media, we focused on content creation and engagement strategies to expand Vendekin's reach and reputation. Our content marketing efforts positioned Vendekin as an industry leader and drove traffic to digital platforms. Utilizing optimal SEO techniques, we continued to enhance Vendekin's online visibility, facilitating easier discovery and engagement with the brand.
OUTCOMES
Vendekin witnessed substantial growth in its digital presence, driven by our strategic approach. Through website optimization, active social media engagement, and compelling content, Vendekin attracted more attention from potential customers and industry stakeholders. This led to increased user engagement across digital channels, fostering meaningful interactions and brand loyalty. Furthermore, our concerted efforts in website optimization, social media management, and content marketing resulted in a notable increase in lead generation, driving revenue growth. Vendekin's elevated brand awareness, achieved through effective storytelling and consistent messaging, positioned it as an industry leader in vending digitization, earning recognition and respect from peers and customers alike.