“Your brand is the set of perceptions people have about your company. But branding is the set of actions you take to cultivate that brand.” - Deanna deBara Branding, or…
Quite simply, brand marketing is the strategy to build a strong brand and make it memorable and recognizable. Brand marketing involves the aspects of communications, sales, product and service that…
Brand Creation and Promotion for Startups Many startups and SMEs are reluctant to invest in branding in the early days of their companies. They believe there are more important things…