A Revitalizing Fruit, Vinegar And Herb Infused Elixer
Indah is a pioneer ‘bean-to-bar’ chocolate manufacturer offering hand-made chocolates with personal attention to the entire process from sourcing the raw material to crafting the end-product.The task for Interics was to create a distinct brand identity, positioning Indah as a premium brand, while reflecting the passion, labour and meticulous attention to detail that goes into the careful making of Indah chocolates.
Website Management l Social Media Marketing l Search Engine Optimization l Content Marketing l Email Marketing.
APPROACH
Interics partnered with Indah to understand their company, process and products in depth.
We discovered that for Indah, chocolate making was not merely a business, it was an art. We decided to build upon this idea in our design and communication.
SOLUTION AREAS
Indah Chocolate, an artisanal chocolate company dedicated to sustainability and quality, needed a brand identity that would capture their commitment to ethical sourcing and exceptional craftsmanship. We began by immersing ourselves in Indah Chocolate’s story, values, and market aspirations. Through in-depth research and strategic workshops, we identified the core elements that set Indah Chocolate apart.
Our team crafted a distinctive brand identity that embodied the essence of Indah Chocolate. We designed an elegant and evocative logo, coupled with a rich color palette and sophisticated typography, to reflect the premium nature of their products. Each design element was thoughtfully chosen to convey a sense of indulgence, authenticity, and environmental stewardship.
OUTCOMES
The result was a striking, cohesive brand identity that elevated Indah Chocolate's market presence and resonated with their target audience.